Showing posts with label Internet Marketing. Show all posts
Showing posts with label Internet Marketing. Show all posts

Friday, June 27, 2008

New features of Google

New features of Google : Google has now added a few new features which definitely enhances its multi speciality. Have a quick look at them:

Now Google Earth is also Google News:
Google has now added Google News to Google Earth.

Google News Comes To iPhone:
Google News launched a special interface for the iPhone. To access it, go to http://news.google.com on your iPhone or iPod Touch.

In addition to it, You can use some more features that make Google complete are:

Everyday Essentials: Some features that we use daily

Weather
Stock Quotes
Time

Choosing Keywords:

Synonym Search
Dictionary Definition
Spell Checker

Search by Number:

Package Tracking
Patent Numbers
Area Code

Tuesday, February 26, 2008

Search Engine Marketing

Search Engine Optimization (SEO) or Search Engine Marketing (SEM) is the most popular way to increase your online business because it increases your online visibility. Online business can be done for a every website from a small informative website to large scale shopping portal. Popularity of a website is directly proportional to number of unique and returning visitors. There is no use of having a huge website with lots of attractive graphics and animations if you are not getting relevant traffic. We all know 70-80% of website traffic depends on search engines like Google, Yahoo, MSN, because people use these search engines to find their useful products or information. If you want to achieve relevant targeted visitors and high ranking in these major search engines, your website must follow their ranking algorithms. You need to optimize your website to get higher rank instead of waiting for to be found by visitors personally. There are many factors that can affect your search engine that we need to keep in mind.

Following are brief list of such factors:

  • Selecting appropriate domain name
  • Fast and reliable hosting provider
  • User and Search Engine Friendly Design
  • Easy Navigation Structure
  • Good amount of content
  • Appropriate meta tags with proper keywords… and many more.